As consumers increasingly use ChatGPT for research, advertisers are likely to shift budgets first from native, banner, network, and some video ad inventory ...

NEW YORK, NY, Nov. 22, 2022 (GLOBE NEWSWIRE) -- Guardforce AI Co., Limited (“Guardforce AI” or the “Company”) (NASDAQ: GFAI, GFAIW), an integrated AI and Robot-as-a-Service (RaaS) provider, today ...

AppLovin's AI-driven AXON platform delivers superior ad targeting and monetization, creating a sustainable competitive advantage in mobile advertising, especially gaming. The company’s transition to a ...

Picking how to pay for your advertising is just as important as deciding where to advertise. Different billing and ad payment model examples serve different goals — some are better for awareness, ...

The income structures within advertising agencies have shifted dramatically over the last century, with generative AI poised to disrupt them once more. This analysis traces the historical evolution of ...

On the downside, any expansion into ads will raise questions about privacy since companies often collect and mine user details to power targeted advertising. In the meantime, Friar added in her ...

Pinterest, Inc. is valued like an engagement platform, but economics align with intent-driven, commerce-adjacent models. Read ...

Dec 18 (Reuters) - Austria's Supreme Court has ruled that ‌Meta's personalised advertising model is unlawful, ‌the court said on Thursday, requiring the company to provide EU users full access to ...

Meta could face daily fines for violation of Europe's Digital Markets Act, while Apple revamped conditions on its App Store in Europe to meet EU guidelines. By Scott Roxborough Europe Bureau Chief ...