The landscape of alternative beauty is vastly and rapidly changing. With the rise of #AltTikTok catapulting the umbrella of alternative culture, music and fashion into the mainstream eye, now even the ...

For decades, the alternative scene has been an escape from conformity and a safe space for total self-expression — whether you interpret that through music, clothing, or makeup. It's where you can ...

Fashion is far more than just what we wear—it’s a powerful form of self-expression, often deeply tied to culture, identity, and even music. Over the years, music and fashion have been intertwined in ...

The contemporary goth aesthetic has been going strong for decades, and goth makeup has especially piqued the interest of a new generation on TikTok recently. Today’s goth culture draws inspiration ...

The goth girl has been a recurring stereotype in coming-of-age films since the 1980s. With their inky-black shadows and deathly pale skin, characters like Lydia Deetz (Beetlejuice) and Nancy Downs ...