U.S. lawmakers are saying Amazon and CEO Andy Jassy are dodging questions related to its Delivery Service Partner (DSP) program, particularly over concerns that the e-commerce giant is allegedly ...
AUSTIN, Texas--(BUSINESS WIRE)--(NASDAQ: AMZN) — At unBoxed 2024, Amazon Ads announced a series of innovations across the Amazon Demand-side Platform (Amazon DSP) that drive precise full-funnel ...
NEW YORK--(BUSINESS WIRE)--XR, the leading platform for managing advertising operations, today announced a direct API integration with Amazon Ads’ Amazon DSP, enabling customers to execute ...
The retail media giant refreshed its demand-side platform and rolled out new generative artificial intelligence tools to help marketers better use its ad services. Like the developer conferences run ...
In a major move for the streaming and advertising worlds, Amazon and Netflix have partnered to make inventory from Netflix’s ad-supported tier available on Amazon’s demand-side platform (DSP). By Q4, ...
Amazon is getting serious about streaming audio. Or, to be more specific, it’s getting Sirius. On Tuesday, Amazon DSP announced an expanded integration with satellite radio company SiriusXM. The ...
New exclusive partnership cements Amazon as Roku’s most addressable DSP for CTV activation Amazon Ads and Roku, Inc. announced a new integration that gives advertisers access to the largest ...