With the launch of iOS 18 this fall, the iPhone will support RCS for meaningfully improved messaging experience with Android users, and Google today released an ad to highlight that. Posted to the ...

Alphabet Inc's Google on Wednesday said it would keep alive for at least two years a tracking technology on its Android phones that is relied upon by advertisers, easing speculation about its plans ...

Google's mobile OS is not just the leader in traffic but is now tops in ad revenue too -- moving slightly ahead of Apple's iOS, according to new figures. Lance Whitney is a freelance technology writer ...

Google will zero out the Android Advertising ID – literally – when users have opted out of personalized advertising starting later this year. The company notified mobile developers Thursday about the ...

It's not just Apple's ad tracking coming under scrutiny from privacy proponents. Forbes reports that the advocacy non-profit Noyb has filed a complaint with France's Data Protection Authority accusing ...