Seven reasons to care about online behavior tracking. Nov. 6, 2010— -- If you've never been targeted by an ad because of your online behavior, then you're probably just not paying much attention.

Researchers have developed a new satellite tag that allows them to better track whales' behavior, including previously unobservable feeding events during dives. Oregon State University researchers ...

Scientists have created a non-invasive movement tracking method called GlowTrack that uses fluorescent dye markers to train artificial intelligence to capture movement, from a single mouse digit to ...

Behavioral health tracking company Ginger.io has announced a collaborative for tracking patient behavior and health outcomes with six academic medical centers, including UC San Francisco, Boston-based ...