Once upon a time, businesses could focus on profitability above all else. Not any more: modern companies are expected to care about making the world better. They’re expected to serve their communities ...

This corporate social responsibility (CSR) guide is designed to assist B2B marketers explore the context and drivers for more responsible business practice. It also outlines the standards of CSR, ...

Understand the different aspects of CSR with the aim to make it practical in different strategic and operational environments in emerging markets, especially the BRIC countries Master CSR best ...