Consumer behaviour encompasses the complex processes by which individuals select, purchase, use, and dispose of goods and services. This field integrates insights from psychology, economics, sociology ...
In business, a key part of effective marketing is knowing the customers needs, wants and desires. Much of this can be predicted by the behaviors in the market and knowing the ideal customer for your ...
In today's rapidly evolving business landscape, understanding customer behavior patterns and preferences has become more critical than ever before. With the advent of digital technologies, customers ...
CIO of Qurate Retail Group, leading a team that drives growth, innovation and productivity through best-in-class technology solutions. Retail technology teams have always played a central role in ...
As we enter the second half of this decade, consumer behavior continues to shift rapidly. There are many factors at play from rising consumer costs to higher digital engagement to an increased demand ...
Consumer behavior is evolving rapidly, with self-gifting trends, loyalty integration, and experiential spending creating unprecedented growth opportunities. North America dominates the market with 46.
The restaurant industry is facing significant shifts in consumer behavior and tech advancements. As 2026 begins, operators are grappling with existential questions about value and efficiency. Here's ...
Not all unethical customer behavior is equal. An interesting question then arises of how to distinguish between different types of unethical customer behavior, consider its consequences, and responses ...
Anne Jarry is director of marketing at Selligent Marketing Cloud. There is no doubt that, in the past year, changes to consumer behaviour have occurred faster and more extreme than ever before.
At Synchrony, Bess Healy’s focus is delivering hyper-personalized experiences to customers through insights-driven technology solutions. Using artificial intelligence in this way, has the power to ...