Forbes contributors publish independent expert analyses and insights. Tony Bradley covers the intersection of tech and entertainment. The pace of technological innovation has significantly raised ...

Too many companies launch new products or services without a process for deeply understanding what their customers truly need. They make assumptions, rely on limited feedback, or develop ideas based ...

Innovation starts with understanding your customer. This simple framework helps uncover real problems and engineer meaningful solutions. Too many companies launch new products or services without a ...

SAN FRANCISCO, Nov. 21, 2024 /PRNewswire/ -- Zingly.ai, the GenAI and digital-first CX Center provider, released survey results indicating a critical gap in current customer experience offerings, ...

The software company NICE launched Enlighten AI to improve customer service and clients' efficiency. Enlighten AI decreases the workload for representatives and enhances customer interactions. This ...

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Transparency matters most. Clear communication about AI capabilities and limitations prevents frustration and encourages stronger customer relationships. Utility drives impact. AI solutions focused on ...

Within the AI space, it’s easy to get excited about advanced algorithms, groundbreaking models and cutting-edge architectures. Companies often invest heavily in developing the “next big thing,” ...

Support still missing. Customers struggle to reach real people as companies bury contact options. Automation fails often. Scripted bots and self-service tools frustrate users during real problems.