Digital business leaders are tired of running a company with hindsight. A quarterly review can explain why a target was ...
Ashutosh Agarwal is a specialist who connects analytics with practical strategy, who stands out in the era of digital transformation when businesses are flooded with data but often lack insight. For ...
In today’s market, most firms must integrate traditional and digital channels and media to achieve marketing synergies. This concentration focuses on expanding traditional marketing theories and ...
Cultural institutions embrace digital media and use it as a means to communicate and promote their activities, and also to interact and engage with their audiences. Digital Analytics can help to ...
Overview: Digital marketing books help build strong foundational knowledge that goes beyond fast-changing tools and platforms ...
Understanding the customer journey is nothing short of challenging, especially when your customers engage with you across multiple digital channels. To that end, Contentsquare has announced ...
"At Quantum Metric, we're empowering digital enterprises to truly understand their customers and unlock the full potential of their digital experiences," said Mario Ciabarra, CEO and founder of ...