Forbes contributors publish independent expert analyses and insights. I research ad fraud and digital marketing. Many marketers think they’ve got ad fraud solved, not only because the Association of ...

If a product uses power, then power consumption and power quality measurements must be made as part of product design and test. These measurements are essential to optimize product design, comply with ...

Originally published by Bernard Marr on LinkedIn: IT Service KPI Examples: How Do You Measure IT Service Delivery? The benefits of measuring IT service delivery are clear. If you resolve a customer IT ...

A group of researchers from the University of Helsinki have carried out the first globally comprehensive analysis of the use and distribution of body-based units of measure. By analysing digital ...

In everyday language, the term validity is typically used to describe something as being trustworthy or legit. It's meaning in psychology suggests something similar—it's all about whether we can trust ...