Aligning brand and customer experience empowers companies to outperform competitors, achieve up to 3.5x revenue growth, and earn higher customer retention and loyalty Forrester’s Total Experience ...

NASHVILLE, Tenn. & CAMBRIDGE, Mass.--(BUSINESS WIRE)--According to Forrester’s (Nasdaq: FORR) Brand Experience Index (BX Index™), both customers and noncustomers are more likely to purchase from, ...

CAMBRIDGE, Mass.--(BUSINESS WIRE)-- According to Forrester’s (Nasdaq: FORR) Global Total Experience Score Rankings, 2025, while Tesla enjoys a strong brand perception among its customers, it fails to ...

NASHVILLE, Tenn. & CAMBRIDGE, Mass.--(BUSINESS WIRE)--According to Forrester’s (Nasdaq: FORR) global Customer Experience Index (CX Index™) 2025 rankings, ongoing challenges that drove last year’s ...

LOUISVILLE, Ky.--(BUSINESS WIRE)-- For the fourth consecutive year, Humana ranks No. 1 among health insurers for customer experience (CX) by Forrester.* Humana received the highest CX Index™ score ...

SHANGHAI: 31 July 2025 – Scores for new-vehicle owners’ perceptions of 32 advanced technologies and eight basic technologies when first introduced to the market has reached a record high of 588 (on a ...