With AI helping tackle these time-consuming processes, teams can iterate on core gameplay loops more rapidly and with greater ...

Game studios are increasingly using AI tools, yet more than half of industry professionals now say generative AI is hurting ...

A recent survey of game developers found that more than 50% of surveyed developers said they believe generative AI is a ...

Overall, 36% of the game developers surveyed used generative AI (828 people), with "business professionals" and "upper ...

Take-Two CEO Strauss Zelnick has chimed in on AI use across the company, claiming it has “energized” those across their ...

More than half of video game developers are adamant that generative artificial intelligence is a detriment to the industry as a whole.

The Game Developers Conference's 2026 State of the Game Industry survey covers several areas, including the controversial use of generative AI in game development.

The sentiment against generative AI continues to rise: 52% of the respondents said that generative AI was having a negative ...

AI Google's new AI 'world model' has seemingly spooked videogame investors, but it's hard to know what it will actually lead to Gaming Industry Over 50% of game developers now think generative AI is ...

TL;DR: A Google study reveals 97% of game developers acknowledge generative AI is transforming the industry, with 87% already using AI Agents for dynamic NPCs, gameplay balancing, and content ...

Mohsen Baqery is a Guide Staff Writer from Turkey. With a passion for gaming that borders on obsession, Mohsen thrives on guiding fellow gamers through the most challenging obstacles while exploring ...

The video game industry is hellbent on harnessing the power of generative AI to boost productivity and dream up virtual worlds — while also cutting costs, of course. According to a recent Google Cloud ...