If your web-based business didn’t perform as well as you’d hoped last year, then your analytics reports should be able to give you a hint as to why. Aren’t sure how to use analytics software? Then ...

Google has launched a new free online course to teach beginners how to use Google Analytics 4 (GA4). The course aims to provide a starting point for people who want to learn about GA4 but have little ...

Analytics can be daunting for many business owners and decision-makers. Heck, it can be daunting for seasoned SEO veterans. I’ve been working in SEO for longer than Google’s offered analytics, and I ...

In today’s world, data is not just numbers on a spreadsheet. It’s the fuel driving smarter decisions, stronger businesses, and even personal growth. Data analytics has become one of the hot deals ...

The first step to understanding Google analytics is to break it down into five core areas and study each of those. [see the full list at Search Engine Watch] The five core areas of analytics are 1) ...