Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Identity resolution is defined as the process of linking online activity ...

The dust has settled on another record-breaking Black Friday and Cyber Monday (BFCM), and brands are left with a treasure trove of consumer data to learn from. Our analysis of this year’s brand ...

With up to 95% of website visitors remaining anonymous, travel brands are leaving revenue on the table. Identity resolution helps recognize and convert these users, enabling better personalization, ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 3 sec ago By E.J. Schultz - 1 hour 12 min ago By Asa Hiken - 1 hour 52 min ago By Tim Nudd - 2 hours 18 min ago By Sabrina Sanchez ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Bryan Whitaker Identity ...

That’s according to the most recent Advertiser Perceptions ID resolution marketplace report, which found that most advertisers and agencies (29%) use Google as their primary identity resolution ...

RESTON, Va.--(BUSINESS WIRE)--Neustar, Inc., a TransUnion company, announced today the launch of a new solution offering for AWS Clean Rooms by Amazon Web Services (AWS). Neustar’s Unified Identity ...

MCLEAN, Va.--(BUSINESS WIRE)--A new report published today by Verato and Sage Growth Partners sheds light on healthcare executives’ top concerns and strategic priorities in 2022. Most shockingly, 72% ...

88% of advertisers say they’re still using cookies – which is down from 97% in May last year, says Nicole Perrin, VP of Business Intelligence at Advertiser Perceptions. Cookies are eroding well ahead ...