BMO today unveiled Blue Rewards, a bold transformation of the iconic AIR MILES program, designed to deliver a rewarding, ...
BMO Financial Group is replacing its Air Miles loyalty program with a new platform called 'Blue Rewards' launching this ...
There have been a spate of Canadian loyalty program moves in recent weeks, including a new partnership between Royal Bank of Canada and Canadian Tire that gives RBC cardholders extra rewards at the ...
BMO’s new Blue Rewards program offers simpler, personalized perks and new partners for Canadian loyalty members this summer.
Air Miles program members can continue to use their collector cards, and their miles will automatically convert to “Blue ...
This summer, one of Canada’s longest-running and most popular loyalty programs will be undergoing a major transformation. The ...
BMO is overhauling one of Canada’s best-known loyalty programs.The bank announced that AIR MILES will transition to a new ...
Earlier in January 2026, Bank of Montreal announced a series of new fixed-income offerings and revealed plans to transition the long-running AIR MILES loyalty program into its own Blue Rewards ...
A new loyalty rewards program will replace Air Miles for BMO customers later this year, according to reports. BMO Financial Group will launch a new program called Blue Rewards this summer, Air Miles ...
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