Celebrating its 75th anniversary this year, Puma has seen quite a few transformations as a brand in its lifetime—the newest and biggest was a few years ago, when the market grappled with the pandemic ...

Puma is the latest brand to announce a self-lacing, AI-powered athletic shoe that will adjust with swipe gestures or apps for iPhone or Apple Watch. Puma unveiled the Fi – short for Fit Intelligence – ...

Built for the everyday runner who is serious about getting faster, the Deviate NITRO 4 introduces an evolved NITROFOAM ...

Puma athlete Fiona O'Keeffe crosses the finish line first at the 2024 U.S. Olympic team trials Mike Ehrmann/Getty Images Eight years into the supershoes era and, from a position of relative anonymity ...

Footwear company Puma has revived its RS-Computer Shoe, a classic sneaker from 1986 that — at the time of its launch — included sophisticated hardware targeted at athletes and enthusiasts. Though the ...