Some scientists are hesitant to submit nonsignificant results to journals, citing reputation as a major factor.

Applied psychologists and marketers in particular conduct research to choose one action over another. Through their research, market researchers want to answer questions such as: What price should we ...

Introductory Psychology (PSY 100), Human Social Behavior (PSY 250), Research Methods (PSY 323), Health Psychology (PSY 427), and Social Bases of Behavior (PSY 523). Social, health, and positive ...