JCPenney customers can now earn reward points and receive special members-only benefits in-store, online, or via catalog, each month via the JCP Rewards program. JCP Rewards members automatically ...

It’s been two weeks since Wells Fargo added Wyndham Rewards® as a transfer partner, and the program just expanded its rewards program again by adding Cathay Pacific to the list of its transfer ...

Bank of America recently launched the Premium Rewards Elite Credit Card, and we took a look to see how it compares to to ...

RateHawk has announced improvements to its Pro Series loyalty program, making it easier for travel partners to earn and redeem points. The travel booking platform has eliminated previous restrictions ...

Last week, you may recall that we highlighted a new birthday gift addition for the Xbox Rewards program that had been ...

Macy's Star Rewards is a free loyalty program offering points for purchases, member discounts, and more. Members earn Star Money based on spending, with higher tiers unlocking perks like free shipping ...

If you're a fan of online gaming, sports betting, or even staying at top-notch resorts, the BetMGM Rewards program is something you won’t want to miss. You're automatically enrolled upon signing up ...

Fresh Thyme Market has added a points-based rewards system to its existing customer loyalty program, the company said on ...

The Midwestern specialty grocer will give shoppers 10 points per dollar spent, and perks like early access to weekly deals ...

The chain is taking an innovative new approach to rewards. Sources: Pizza Hut, Yum! Brands, Placer.ai, Tillster, Paytronix ...

Points can provide reasons for customers to engage with a business while offering the company levers it can pull to adjust consumer behavior.