The chief executive of Select Comfort Corp. comes bounding across the Sleep Number store in Edina with her hand extended. “Shelly Ibach, 35,” she says. That number is not her age. It indicates the ...

It's not often customers walk into a national store and get helped by the CEO. But Select Comfort Corp. Chief Executive Shelly Ibach was among the sales staff last week in Edina, where she shook ...