Finding the right makeup look is one thing, but figuring out how to put it on is another. Sephora and fledgling beauty firm Map My Beauty are teaming up to offer customers a mobile app that gives ...

Beauty retailer Sephora has launched new augmented reality-based features for its Virtual Artist application on Apple's iOS, including an eyeshadow virtual try-on feature, an Expert Looks preview ...

Sephora’s latest mobile offering is an Android application that enables users to shop its inventory, scan products in-store to access how-to tutorials and watch videos, underscoring the beauty giant’s ...

Sephora’s entire catalog of beauty tutorials and how-to videos has been added to Google Home Hub. To start, a consumer can say “Hey, Google, play contouring videos by Sephora,” or whatever makeup ...

Tips and tricks for mastering the art of contouring (Henry Leutwyler). Confession time: I’ve never contoured. Despite my role as a beauty editor, it’s one of the few looks I’ve never tried. I’ve ...