Victor Potrel is Vice President of Platform Partnerships at TheSoul Publishing, a digital studio that creates positive original content. There is nothing new about content that is less than a minute ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. But what started as an entertainment trend has now evolved into a marketing priority. The ...

Global online video streaming (OTT) platforms like Netflix and Amazon Prime have recently introduced vertical short-form ...

They may first see it in a 12-second video while scrolling through Instagram, TikTok, YouTube Shorts or a creator’s feed. Before they read a description or compare reviews, they may already be asking ...

Tubi, the free ad-supported streaming service owned by Fox, has unveiled a new feature designed to set it apart from its rivals, such as Pluto TV and the Roku Channel, as well as put it in closer ...

Most articles don’t make good videos. The ones that do share qualities that translate naturally to 60-second formats. Identifying them before you commit production resources saves more time than any ...

YouTube Music is launching a new TikTok-style short-form personalized video feed called “Samples,” the company announced on Monday. Each clip in the feed offers a glimpse into the artist, music video ...

Opinions expressed by Entrepreneur contributors are their own. I started popping into my marketing department’s meetings about a year ago. They were doing a lot of great things, but I noticed ...