Strategic business objectives are an integral part of any strategic plan. Without clear, quantifiable objectives, it's unlikely your organization's plan can succeed. In a strategic plan, objectives ...

Your small business needs objectives -- or goals -- in order to head in the direction you want it to go. However, setting objectives and achieving them are two different matters. In order to take your ...

The following is a blog post reprinted with permission from AchieveIt.Okay, so this is going to be one of those “you’ve got to be kidding me” moments, what many of us call a BFO: Blinding Flash of the ...

High-performing leaders understand the importance of implementing smart business strategies to drive sustainable growth. The right business strategy aligns a company’s objectives with the needs of its ...

The following is reprinted with permission from AchieveIt.One of the six reasons why hospital strategic plans fail is lack of focus. Hospital executives typically pile on objective after objective, ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

As marketing has become increasingly digital, it has also become more measurable, which allows organizations to better quantify the impact of this function — something that proved elusive in an analog ...