Text message marketing is an easy way to boost your digital marketing efforts. Learn why and how you should use it.

SMS marketing has had a bit of a resurgence of late, and for good reason: it works. And far better than some other trendy ...

Email and SMS marketing complement each other well. Here’s how to use both for your small business.

Community releases industry outlook as brands shift from one-way blasts to meaningful, two-way relationships Companies ...

Virginia’s General Assembly made a targeted, practical adjustment to the Virginia Telephone Privacy Protection Act that took ...

Cost-effective marketing with a 90 percent read rate. The restaurant industry today is chaotic, so cutting through the noise is critical for driving customer engagement. One powerful tool gaining ...

The state of Texas made waves earlier this year when it enacted S.B. 140, a bill which amended how its existing telemarketing law applies to text message marketing. Many businesses had concerns about ...

Given the explosive growth of smart phone adoption, retailers are increasingly turning to the mobile channel to engage consumers on their terms. Capitalizing on the cost-efficient model of short ...