Pluribus is currently the most popular show on Apple TV+. This week, the CEO of Apple, Tim Cook, referenced the series on ...

Apple CEO Tim Cook has once more taken to X/Twitter to announce when the next new device is coming, and while he avoids saying its full name, it's the MacBook Air. Just as he did with his announcement ...

While Apple typically doesn't tease press releases and tends to drop them without prior notice, the tech giant seems to be taking a different approach this time around. Tim Cook, the CEO of Apple, ...

Apple CEO Tim Cook just dropped a very broad hint that the M4 MacBook Air is imminent, and maybe an upgraded iPad Air, too. Cook posted on X (formerly Twitter), “There’s something in the Air.” While ...

Following the announcement of Pope Francis' death at 88 this Easter Monday, Apple's CEO, Tim Cook, was among the authorities who honored the late pontiff. In a post on X, Tim Cook wrote: "Joining ...

Forbes contributors publish independent expert analyses and insights. Tim Bajarin covers the tech industry’s impact on PC and CE markets. Tim Cook's leadership at Apple remains steady as he continues ...

Berkshire Hathaway CEO Warren Buffett offered rare public praise for Apple CEO Tim Cook at the holding company's annual shareholder meeting on Saturday, during which Buffett confirmed he was stepping ...

Nike’s stock surged Wednesday after CEO Elliott Hill disclosed open-market purchases — a week after Apple CEO and board ...

Two research analysts made waves last week when they called for a major shakeup at tech giant Apple. The analysts weren’t suggesting a logo or product redesign. Instead, they called for the ...

Apple Inc. (AAPL) CEO Tim Cook has completed nearly a decade and a half as the company’s CEO. Although he has often been criticized for a lack of breakthrough innovation and creativity — something ...

Apple CEO Tim Cook disclosed a roughly $3 million open-market purchase of Nike shares this week (via Reuters). According to a ...

He made Apple into the world's first $4 trillion company, but Tim Cook's salary lags behind CEOs from Microsoft, Starbucks, Tesla, and others.