Tupperware wants to be where the cool kids play. The 76-year-old brand is on a quest to grab the attention of Millennials and Gen Zers, and wants to become as relevant in their everyday lives as it ...

Tupperware's durable containers, as well as its lively home parties, have been passed down through generations, becoming a part of family traditions and valuable memories. While it might be the ...

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Tupperware, the brand synonymous with food storage in American homes, has filed for bankruptcy after years of struggling with its business model and debt. The brand wrote itself into American culture ...

NEW YORK — The company behind Tupperware, the plastic kitchenware that revolutionized food storage after World War II and became inextricably linked to the parties where women seeking a measure of ...

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Tupperware's reliance on people selling its storage containers at home-and-garden parties or through social media was once its strength. Now it's... Tupperware, no longer a kitchen staple, files for ...