Rewarded video ad engagement in apps rose by 3.2% year-over-year globally in 2023, according to Unity’s Mobile Growth and Monetisation Report 2024. Engagement with the format is said to be highest ...

Unity (NYSE: U), the leading platform to create and grow games and interactive experiences, today announced the broad availability of its Ad Quality tool, now available as a free, standalone SDK for ...

How do you build effective playable ads for midcore and hardcore games? Greg Castro, the VP of global partnerships at Mobvista, offers some practical tips for developers and marketing teams. Midcore ...