Pope Leo XIV spoke out about the rise of AI chatbots, warning that over-reliance on such tools could damage real relationships.

We're hearing more and more about virtual influencers created with AI. The emergence of AI influencers marks a turning point in the online landscape. These virtual entities are increasingly capturing ...

Welcome to the new era of digital marketing, where artificial intelligence is no longer hidden behind the scenes, but rather front and center. Synthetic media and virtual influencers are redefining ...

Influencer marketing has evolved far beyond chasing likes and follows. As consumers demand more authenticity, personalization and value from the brands they engage with, new trends are reshaping how ...

If you are working in influencer marketing, you must have heard of the new buzzword: AI influencers. AI influencers, also known as virtual influencers, are quickly becoming one of the most ...

When Spanish model Aitana López first appeared on Instagram, her flawless pink hair and perfectly curated lifestyle posts quickly attracted thousands of followers and brand collaborations. But there's ...

Is that livestream you’re watching being hosted by an actual person? The answer to that question may be less clear in the future as virtual influencers become more prevalent and hard to detect. In ...