Web analytics is a powerful tool for understanding how people interact with your website. By tracking and analysing your website traffic, you can gain insights into your audience, content and ...

Occam’s Razor blog by Avinash Kaushik, an “independent consultant” and author of “Web Analytics, an hour a day”: Version 2 is so radically different and provides such a compelling value proposition to ...

Developers often need their own reporting capabilities to better analyze, predict, and manage aspects of their work; tools like Tableau can help Developers use many productivity, coding, testing, and ...

Ellen Pao, the former CEO of Reddit, claims that most platforms "fake" their website analytics data to seem more popular than they truly are. For Ellen Pao, former CEO of Reddit, one of the largest ...

Over the past few years, there has been a subtle but significant shift in the way that data is structured in databases. Whereas yesterday’s databases were typically limited to storing data in rows and ...

Cloudflare announces a free privacy-first web analytics service. It's free to all, including publishers who are not customers. Cloudflare Web Analytics is a feature packed service that offers near ...

The latest Emetrics Summits (June 2004) in Santa Barbara and London included an annual session called the Top Ten Web Analytics Problems. The attendees gathered into groups to discuss what was ...

Your website’s data matters. By tracking your site’s most important metrics, you can get a valuable look at how well your SEO strategy is working; what a typical customer does on your site; and even ...

Thirteen out of 17 Whitehall departments have so far agreed to share web analytics data with the Government Digital Service (GDS) as part of plans for the Gov.uk website to offer personalised services ...