Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

The term “reputation management” has something of a negative connotation, mostly due to companies that sell the service as a way to flood out negative reviews with fake, purchased positive reviews.

Reputation management is one way of outsmarting your competition, gaining new customers, building loyalty, and increasing sales. Reputation includes how your employees view working for your company, ...

In the age of viral internet content, all it takes is one widespread negative review or story about your business to tank its online reputation. Even if you’ve done nothing wrong, you still need a ...

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report, Yelp, or one of the hundreds of other consumer complaint and review sites on ...

Reputation is everything. It's make-or-break for your brand. Especially in the Internet era, when reputations can be easily built and ruined in mere seconds. But how can you be sure that the brand you ...

Your company's reputation can disappear in an instant with one negative review, viral social media post, or news article. Today's consumers research companies online before purchasing goods or ...

Your Google results are your first impression. Whether you're a business, executive, or private individual, what appears online directly impacts trust, opportunities, and revenue. Online reputation ...

Before anybody does business with you, they’d have Googled your name. The links and information that appear on the first few pages of Google when your name is searched for are what potential partners ...