Most hunters obsess over magnification because it’s the easiest number to understand. More power feels like more capability, and... The post Why Optic Height Matters More Than Magnification appeared ...

For a long time, European optics manufacturers did not configure their rifle scopes to best suit American hunters. Their scopes were often large and heavy with bold reticles positioned in the first ...

On a shelf above my cluttered desk is a book that was favored reading when I was an innocent lad. It’s a Shooters Bible, published in 1956, and on the cover is a crouching tiger. The pages are worn ...

We may earn revenue from the products available on this page and participate in affiliate programs. Learn more During the last quarter century, we’ve seen a tremendous advancement in rifle scopes.

About Billings Optics Inc.: Billings Optics Inc. is a respected China manufacturer specializing in the design and production ...

Just when I thought the trend of short, fast, illuminated rifle scopes was cooling, a new class of excellent low-power variable optics revived my affection for these do-everything scopes. The new ...